COL is not at all a sunk cost like this article has you believe; places with higher COL are generally better places to live. it's actually is a good indicator for the hard to quantify value in living one place over another. In other words, you can't just blindly factor it out and call it a day.
There is real value in living in San Francisco vs bumblefuck. It's the whole reason people want to live there in the first place despite it's higher COL!
In turn for your extra COL, you generally get access to nearby airports for travel, access to good jobs, a variety of career choices, a wide assortment of options for food and social nightlife, etc. These things have real value. You pay for this value.
COL is not at all a sunk cost like this article has you believe; places with higher COL are generally better places to live. it's actually is a good indicator for the hard to quantify value in living one place over another. In other words, you can't just blindly factor it out and call it a day.
There is real value in living in San Francisco vs bumblefuck. It's the whole reason people want to live there in the first place despite it's higher COL!
In turn for your extra COL, you generally get access to nearby airports for travel, access to good jobs, a variety of career choices, a wide assortment of options for food and social nightlife, etc. These things have real value. You pay for this value.
you can't just blindly factor out COL.