I agree that FB can be a big time sink. Every time I consider removing FB from my phone, I realize how much I learn about marketing on FB from the ads I see and the groups to which I belong.
If your job involves online marketing, being on Facebook is almost like research for one's job. And without maintaining a connection to this world, it's easy to lose touch with what other marketers are doing and rely on blog articles -- which are, oftentimes, out of date and common knowledge by the time one comes across them organically.
If your job involves online marketing, being on Facebook is almost like research for one's job. And without maintaining a connection to this world, it's easy to lose touch with what other marketers are doing and rely on blog articles -- which are, oftentimes, out of date and common knowledge by the time one comes across them organically.