I always find these articles interesting, not because the ideas are novel, but because it highlights that people are generally unaware of the possibility.
A great talk I once heard focused on the idea that given there are (let's use a nice round number) ~4 billion humans on earth, your identity only has 32 bits of entropy. Every piece of information about you can be put in terms of how many bits of your identity it reveals.
Gender? ~1 bit. Zip code? 15+ bits. Your phones serial number would be 30+ bits (assuming some wiggle room for resale or multiple users).
A great talk I once heard focused on the idea that given there are (let's use a nice round number) ~4 billion humans on earth, your identity only has 32 bits of entropy. Every piece of information about you can be put in terms of how many bits of your identity it reveals.
Gender? ~1 bit. Zip code? 15+ bits. Your phones serial number would be 30+ bits (assuming some wiggle room for resale or multiple users).