> at serving ads in a relevant and effective way. Anyone ever seen a relevant Tw... | Hacker News

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whywhywhywhy on Nov 4, 2022 | parent | context | favorite | on: Twitter’s mass layoffs have begun

> at serving ads in a relevant and effective way.

Anyone ever seen a relevant Twitter ad?

Just seems very dumb location based placement. Nowhere near the level of IG.

threeseed on Nov 4, 2022 [–]

> Nowhere near the level of IG

Facebook and Google are in a completely different league which is why for most brands ~95% of online ad spend is spent there.

Twitter has been slowly getting better until now when Musk's attitude has frightened the brands off i.e. GM, L'Oreal, Pfizer etc.

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