Outside of regulated fields like healthcare and travel is the market even significant for such tooling? Can't say I know any shop that prioritizes code correctness outside of press releases.
I am interested in using it on OpenZFS. I will probably try the trial in a couple months. Assuming that it does well, it is unfortunate that I will not be able to use it beyond the trial period, since I expect the price to be too expensive.
And regulated fields are a big market, not just the huge companies that work in this field (you can see a short list on the linked page), but also suppliers of these companies.
If there's a high enough risk, maybe. I've worked in gambling (regulated, but not to the same degree as something that's life and death) and the security team has pushed for the use of tools like this.