What gets me is that I'm way more likely to return to or recommend a service that I know I can easily cancel. Most of the streaming services are pretty good for this and I'm much happier returning to them because of that and will happily recommend them.
I remember signing up to Which? (a bit like Consumer Reports but in the UK), and cancelling my account was so f-ing hard that I will never sign up again, ever, and I will warn people away from them.
I cancelled my Jetbrains subscription a while back because I wasn't using any of their products for my current work. They made the process so easy that I will consider going back to them in a heartbeat when I next have need of their offerings.
Similar experience after my second marriage ended with cancelling Netflix... I didn't even mind their once a quarter "we're still here" emails. Too many will spam you multiple times a week on top of being painful to cancel.
I'd never again do XM/Serious without a single-use credit card. Took 5 phone calls (oops, disconnected) and 3+ hours on hold to cancel. I only wanted to cancel the one car I no longer had, after that experience I cancelled them all.
I remember signing up to Which? (a bit like Consumer Reports but in the UK), and cancelling my account was so f-ing hard that I will never sign up again, ever, and I will warn people away from them.