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Losing Ive was probably a good thing for Apple. I often feel that after a few years these big guys have done what they could do and somebody else can take it from there. So far even losing Jobs didn’t hurt Apple as it looks.


> Losing Ive was probably a good thing for Apple.

The position that I have rather often read on the internet is: Jonathan Ive did very good work at Apple as long as there was a counterpart who could steer his creative vision. This counterpart was of course Steve Jobs. When Steve Jobs died, there wasn't such a counterpart anymore, so Ive's work for Apple got much worse.


I think this is true more often than many people want to admit. One of the most famous examples being Lennon and McCartney. Even though they couldn't stand each other near the end that tension helped produce their best music. They never did anything comparable as solo musicians.


The MacBooks certainly got a lot better and more usable.

Anyone remember the touchpad MBP with no physical escape key and the butterfly keyboard?

(Respect to many of Ive’s great legacy though)


I thought the touch bar was cool and useful, I’ve always remapped caps lock to escape though.

Would like one with all the current physical keys plus a Touch Bar that you could do cool stuff with.


Also the removal of actually useful things like the Magsafe power connector and SD card slot, in the service of unneeded marginal thinness.


Jony Ive wanted to chop down all the trees at De Anza Community College for something like 11 million dollars for an Apple event. There's a lot of ways he was demanding in the wrong ways for Apple


Man, I'd never heard that story, so I verified it. Turns out it was about two dozen trees and 25 million dollars, just to put up a big tent for an Apple launch event. (Yes, the trees were removed.) What a tool, he just lost my respect.


> Ahead of the event, Ive pushed CEO Tim Cook to remove two dozen trees from the De Anza College campus next to the Flint Center for the Performing Arts to erect an extravagant white tent for the hands-on area.

Such a gifted man… doing such an incredibly dumb thing. https://www.macworld.com/article/696590/apple-expose-jony-iv...

Edit:

- why’d Tim let him?

- why’d the college let them, OK money, but couldn’t they have potted and replanted for just a few or a couple-dozen million more?

- why not have a greater vision and build the extravagant tent to enclose the trees (wouldn’t be the only example of beautiful living indoor trees)?

- why not choose a site that would accommodate without any tree removal?

wtf?


Right? What an absolute cunt (I might be a bit biased because my dad was an arborist).


> So far even losing Jobs didn’t hurt Apple as it looks.

Who knows? Pure speculation? You can also say if Jobs was still around they could have 10x-ed it even further?

Apple car could have been a thing? Apple could have been way ahead and actually competing in AI and data centers? Who knows what else Jobs could have came up with?


Not enough to make an obvious dent perhaps. Nobody says Cook-era the same way they say Ballmer-era.


not true for jeff and sanjay - they kept moving from project to project and delivering transformative results in each.


I have never understood what anyone has ever seen in Ive. He is a complete hack. He's never done anything interesting.




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